Here is a recap of everything regarding Yelp advertising for Sammy’s  The concept is simple.  People in Katy use Yelp when then are choosing a business.  Below is what a live search for a Restaurant near Katy(for example) looks like currently:

Live Search Link

Below you will find a demo of what EXAMPLE would look like in our advertising spots:

Search Page Ad

Business Page Ad

Intro to Yelp Ads video – https://www.youtube.com/embed/-rtdT1szvVI

Basically, we’ll run these ads in front of people telling us they need to find a Restaurant and if they click on it to go to your profile that’s when you’ll pay for the ad (If they do not click on it, you do not pay for that ad).

You’ll pay at the end of each month based off of how many people find you and it will never exceed the budget that you select.

Here are a few examples of other Restaurants  that work with us in Katy:

Hoodadak

El Canton Firewood Pizzeria

Dish Society 

Chowpatty Express

La Olla Restaurant 

Also, here is a video success story of the restaurant The Round Table

“We want to be in that environment where people are looking for a Restaurant to go to… and Yelp is that environment, more for restaurants than anywhere else…  Yelp provides a better ROI and a more directly measurable ROI”

About Yelp:

Nielsen Study Infographic – People use Yelp when choosing a business.

Quantcast – The most popular websites in the US

Yelp and Apple – Yelp integrated into the Apple iPhone

 

Below is the breakdown of the discounted pricing for each location:

 

$2,200/mo = $75 fixed cost + $2125 of ad clicks each month

$1,600/mo = $75 fixed cost + $1525 of ad clicks each month

$1,050/mo = $75 fixed cost + $975 of ad clicks each month

$800/mo = $75 fixed cost + $725 of ad clicks each month

$550/mo = $75 fixed cost + $475 of ad clicks each month

$350/mo = $75 fixed cost + $275 of ad clicks each month

 

Round Table Pizza Success Story – “We want to be in that environment where people are looking for a Restaurant to go to… and Yelp is that environment, more for restaurants than anywhere else…  Yelp provides a better ROI and a more directly measurable ROI”

Anthony Bourdain video